Health Economic question of the week @ healtheconomics.com

Dr. Patti Peeples has posted a question about liason between health economics and pricing departments on her website. Some companies have health economics directly combined with strategic pricing while others have seperate P&R departments. In todays environment, to get the combined pricing/value demonstration strategy right is obviously a key business consideration and it would therefore be insightful to see how other people do get aligned. Take some time and provide feedback on her webpage.